MASTER OF MARKETING AND INNOVATION MANAGEMENT
- Course CRICOS Code：083332D
- World Ranking (QS)：NO.658
- Course Duration：2 years
- Australian State：Western AustraliaWA
- Australian City：Joondalup
- Course Intake：Semester 1,Semester 2
Course Description
The Master of Marketing and Innovation Management is a unique course in Western Australia, developing marketing managers who are able to tackle complex business cases in national and international contexts.
Students in this course will be able to create value for an organisation, their customers, their partners and society at large. They will be equipped with the skills and knowledge required for a career in customer, product, brand and revenue management, and the skills to research the needs of customers, bring new and innovative products to market, manage channel partners and manage customer satisfaction and loyalty. This Masters course provides students with the skills, theory and practical experience to audit a market, identify opportunities, and create, implement and manage marketing processes and plans.
Basic Information
| Course Discipline |
Marketing |
| Faculty |
Faculty of Business and Law |
| Qualification Level |
Masters Degree (Postgraduate) |
| 2025 Course Tuition Fee (Annual) |
$AUD 30,400 |
| Course Duration |
2 years |
| Campus(es) |
Joondalup |
Entry Requirements
| Academic Requirements |
Bachelor degree in a cognate discipline; or
Where accepted, equivalent prior learning, including at least five years relevant professional experience. |
| English Requirements |
IELTS 6.5 (no band less than 6.0) |
| Portfolio Required |
NO |
| Work Experience Required |
NO |